BBC Broadcasting House London W1A 1AA - nearest tube Oxford Circus
Guided by Adam
Adult: £20 · Students & Seniors: £15 · Children: £5
Day | Walk Type | Start Time | End Time | ||
---|---|---|---|---|---|
27 July 2025 | Special | 2 pm | 4 pm | Summer | Reserve Online |
25 August 2025 | Special | 10.45 am | 12.45 pm | Summer | Reserve Online |
28 September 2025 | Special | 2 pm | 4 pm | Summer | Reserve Online |
23 October 2025 | Special | 10.45 am | 12.45 pm | Summer | Reserve Online |
23 November 2025 | Special | 10.45 am | 12.45 pm | Winter | Reserve Online |
28 December 2025 | Special | 2 pm | 4 pm | Winter | Reserve Online |
18 January 2026 | Special | 2 pm | 4 pm | Winter | Reserve Online |
“Sexual intercourse began
In nineteen sixty-three…
Between the end of the “Chatterley” ban
And the Beatles first LP.”
Phillip Larkin, Annus Mirabilis 1967 (pub. 1974)
This tour contains frequent and explicit references to recreational drug use and sex. There are also descriptions of scenes of a violent nature.
London’s achievements in music and fashion during the early 1960s reverberated around the world…
This walking tour pays tribute to – and then goes beyond – those achievements. The ground-breaking pop music of The Beatles and The Rolling Stones, as well as the game-changing work of fashion designer Mary Quant form our backdrop. But we will also take a trip beyond in to architecture, politics, spying, scandal, drugs and sex.
Swinging through two London neighbourhoods, we’ll zoom-in on the period 1962 to 1969. From the polite early 1960s to the days of the hippies, we’ll capture the city dubbed by Time Magazine in 1966 as Swinging London. Travelling from from the coldest winter on record (this wouldn’t be England if we didn’t talk about the weather!) to the shimmering Summer of Love.
East End gangsters are rubbing shoulders (and more) with peers of the realm; in Soho they’re sloshing Coca Cola into perfectly good Scotch; they’re dropping their T’s at the BBC and pillars of the Conservative establishment are dropping their drawers in shabby Marylebone mews flats.
Meanwhile, pop singers are invited to Buckingham Palace to meet The Queen.
Boys’ hair is long, miniskirts are short and to be “Far Out” is to be “In”.
The old emblems of Empire can be acquired and worn for a couple of bob* in the new-fangled “boutiques” of Chelsea and Carnaby Street. The Union Jack suddenly adorns everything from plastic bags to the cover of Vogue magazine. And presiding over it all, a portly little socialist from the provincial North.
Somewhere over the wonderful Day-Glo rainbow of Swinging London, we’ll find both the most mythologised, and the most misunderstood period of the 20th century. And we will ask… was it all the work of “Third-rate minds in a third-rate decade**”? Or was it truly One Brief Shining Moment?
(*Translation: Bob was the old slang word for a shilling which is about 5p in modern money.)
(**Quote from Conservative politician Norman Tebbit.)
In just two hours, Twiggy, Barbara Hulaniki and Jean Shrimpton will revolutionise the way we look; photographers David Bailey and Terence Donovan will capture the visuals; we’ll follow Mick Jagger as he struts from boutique to street riot and Mary Quant as she proves once-and-for-all that less most definitely is more. We’ll encounter Groovy Bob, the Old Etonian art dealer who counted working-class Paul McCartney among his clients.
At the hub of our story, two women and one man whose intertwined lives will change the morality of Britain forever and bring a Conservative government crashing down – Christine Keeler, Mandy Rice Davies and John Profumo. The so-called Profumo Affair, and the attendant sexual shenanigans reported in the newspapers, shocked Britain. This story was as seismic in the life of ordinary British people as Vietnam and riots were in America.
From LsD (which until the 1960s stood for Pounds, Shillings and Pence) to LSD (that’s Lysergic Acid Diathylamide) our scandalous tour is awash with money and drugs… is it too late to issue a content warning for this walk?
In terms of the social history of 20th Century Britain, we’ll stroll through a kaleidoscopic period where the boundaries between working-class and upper-class became porous in a way never seen before or since. We’ll also trace the origins of 21st Century gentrification and piece together the ingredients that went in to the Molotov cocktail of the youth culture explosion.
The two West End neighbourhoods we will visit are…
Side One: Marylebone… to see the little back street where 13 years of Conservative government collapsed amid a scandal of sex, lies and spying; we’ll also get a view of a modern architectural and communications wonder rising to dwarf St Paul’s on the London skyline, like a vast, grey middle finger “saluting” the old order; and we’ll watch as pirates board the BBC.
Side Two: Mayfair… where the class system is challenged as working class girls from Neasden and boys from Dartford cosy up with Old Etonians and where protestors rampaged in the streets of sleepy London Town.
We’ll span the political spectrum from the Labour government’s decriminalisation of homosexuality, legalisation of abortion and abolition of hanging to Enoch Powell’s infamous Rivers Of Blood speech. As Harold and Ted look on we’ll meet everyone from Mick and Keith to Ron and Reg.
Drugs, the law, fashion, media, politics, race, architecture, class, society, showbiz, protest, music and sex…
If you can remember the 60s… you weren’t there.
If you can’t remember the 60s… join this NEW walking tour.
This tour ends at the Jimi Hendrix Blue Plaque in Brook Street, Mayfair. The closest Tube to the end point is Bond Street.
Hello everyone, I’m looking forward to welcoming you back to Swinging London on this walking tour. It’s one of my favourite periods in London’s story. From the pop music of the period to the fashions, from politics to literature and media, I have studied and written about the swinging sixties since my student days in the 1980s. I wrote my dissertation on the playwright Joe Orton and changing British society. I’ve had such fun this past year-or-so bringing the stories to life on this walking tour – it’s been particularly pleasing to hear so many reminiscences from you guys on the tour. Having said that, it is the only one of my tours for which I issue a “content warning” – there will be repeated and explicit discussion of sex and drug taking throughout the tour. Then again, perhaps that’s the reason why you’re joining me? This is not a tour for prudes… but if you’re feeling like a cultural adventurer, then I can’t wait to reveal the kinks and quirks of two of the West End’s otherwise most subtle neighbourhoods. Perhaps there’s a sequel to be written – would you join me for a wander down the King’s Road next year?
Happy walkers in a most unusual (but theme-specific) bar with guide Adam after the tour!
And here’s another reason [David speaking here] you should go on it:
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Alex –
It was a wonderful trip back into the sixties!
Mary Campbell –
Really enjoyed Adam’s Swinging 60’s tour. I was living in London during a part of that era and it was great to kick over the traces and bring back (youthful) memories! Even though I know London reasonably well, Adam took us through areas, streets and mews that I have not encountered before. A thoroughly enjoyable couple of hours. Adam looks after his “herd” making sure everyone is accounted for and within earshot when he has a tale to tell! Thank you Adam.
Leslie Borak –
Adam was incredibly informative, entertaining, and charming. I could not have asked for a better tour. We were only in London for a short time, but I wish I had had the opportunity to take more tours with London walks. I could’ve taken one every day. Thank you, Adam! You were brilliant.
Judy K –
Adam is a passionate guide; his knowledge is exceptional, and he is a very entertaining speaker. He rounded us up like a well-trained sheepdog. We were never going to stray because he is just so engaging. The subject brought back so many memories of a decade that brought about radical changes to society, music, fashion, culture, politics and heralded the sexual revolution. London was the epicentre and THE place to be. He touched on all of it. I’m from Australia and can’t wait to come back and come back and do more tours with Adam. I loved his wit and energy.
Mary Chadwick –
When I did the Swinging Sixties walk, it was the 4th one I’d been on with Adam. I wasn’t disappointed. It was as good as the other three were. Adam is full of knowledge on his subject & delivers it in an thorough but very amusing way. I also like that he sends information both before & after the walk, so he really completes the job. All London Walk guides are good but Adam manages to go the extra mile, so to speak. Will definitely look out for another walk lead by Adam. The Swinging Sixties walk is a very entertaining way to spend a couple of hours.
Keith Wharton –
A very thorough walk, that combines musical history and a lot of London history into one trip. Outstanding!
Kevern –
Interesting and enjoyable. Walked down streets and lanes I’d never seen before. The Swinging 60s theme was really well structured and the walk was nicely paced. I’m sure I’ll do another of Adam’s walks before too long.
Claire Paterson –
Adam is a most appealing guide and presenter, his enthusiasm and knowledge of the 60s is totally matched by the sites visited and the music to accompany them. The most enjoyable London Walk l have been on. If you were there in the 60s its a must and if you wern’t you’ll wish you had been.
James Cadle –
I have been guided by Adam before (“Seven Deadly Sins”) so I was expecting a good tour and that we got. The walk was well-structured and organised and Adam delivered his mass of facts, anecdotes and fun with aplomb. I would certainly sign up for anything else that had his name on.
Michelle Rafter –
I’ve done city walking tours before and appreciate the novel 60s twist (pun very much intended) that Adam put on this tour of London’s centrally located Marylebone and Mayfair neighborhoods. He doesn’t cover a lot of distance in two hours but he does cover a lot of pop culture and social history territory. Groovy baby!