Stamford Brook tube station, London
Guided by Ann
Adult: £20 · Students & Seniors: £15 · Children: £5
| Day | Walk Type | Start Time | End Time | ||
|---|---|---|---|---|---|
| 21 November 2026 | Tour du Jour | 10.45 am | 12.45 pm | Winter | Reserve Online |
Short read: A glorious Thameside walk through the London of William Morris, the Pre-Raphaelites and the Arts and Crafts movement.
“If a chap can’t compose an epic poem while he’s weaving tapestry, he had better shut up, he’ll never do any good at all” William Morris
It has been called the most beautiful walk in London.
And it has a fair claim to the title.
This is London at its loveliest. Leafy lanes. Old houses. Riverside gardens. Historic pubs. Boats nosing along the water. And, for a wonderfully long stretch, the Thames beside us.

Hammersmith Bridge, one of the great Thames landmarks on The Most Beautiful Walk in London.
But beauty here is not just scenery. It is the whole point of the story.
Because the linchpin of this beautiful London walk is William Morris, the man who believed that beautiful surroundings, beautiful objects and beautiful workmanship could make life itself better.
Designer. Poet. Printer. Storyteller. Socialist. Dreamer. Bearded Victorian force of nature.

William Morris. Photograph published no later than 1896; photographer unknown. Source: The Bookman, via Wikimedia Commons. Public domain.
Morris spent the final eighteen years of his life here beside the Thames. This was his London, his neighbourhood and his creative world. And what a world it was.
Edward Burne-Jones. Dante Gabriel Rossetti. Emery Walker. The Pre-Raphaelites. The Arts and Crafts movement. Bookbinding, calligraphy, stained glass, textiles, printing and political revolution. Beautiful things were imagined and made here. Some of the most remarkable people of Victorian Britain lived, loved, quarrelled and created here.
There was romance as well as revolution. Morris’s wife Jane was one of the great beauties of the nineteenth century. Her long relationship with Rossetti supplied the circle with a Victorian love story worthy of a novel.
Along the way we meet Morris the dreaming boy, Morris the bestselling writer, Morris the translator of Icelandic sagas and Morris the revolutionary who thought Parliament should be emptied of politicians and filled with manure.
And all the while, there is the river.

Hammersmith Bridge at dusk, glowing above the Thames on The Most Beautiful Walk in London.
A beautiful walk. A remarkable neighbourhood. And the extraordinary man who ties it all together.
Guided by Ann

Photo by Nick Sarebi

London Walks guide Ann
Meet your guide, sample the walk. Click here for Ann’s delightful podcast about William Morris and his circle, his work, his times and his Thameside places. And here’s Ann’s equally delightful podcast about “Mrs” William Morris, Jane, one of the great beauties of the 19th century.
And when the walk ends, the day doesn’t. There’s the option of lunch in a much-loved riverside pub, followed by a visit to the house where Morris spent the final eighteen years of his life.

To go on The Most Beautiful Walk in London meet Ann outside the exit of Stamford Brook Tube.

“the unfailingly fascinating London Walks… If you can’t find one [of their tours] that captures your fancy, maybe you really are tired of life.” San Francisco Chronicle
“London Walks offer the very best walking tours of the capital” The Travel Channel
“by far the most impressive series of walks that I have ever encountered are those offered by London Walks” Travel and Enjoy

If you can’t make one of the regularly scheduled, just-turn-up, public walks do think about booking one as a private tour. If you go private you can have the The Most Beautiful Walk in London – or any other London Walk – on a day and at a time that suits your convenience. We’ll tailor it to your requirements. Ring Fiona or Peter or Niamh or Mary on 020 7624 3978 or email us at [email protected] and we’ll set it up and make it happen for you. A private London Walk – they’re good value for an individual or couple and sensational value for a group – makes an ideal group or educational or birthday party or office (team-building) or club outing.
A private London Walk makes a very special (and unusual) gift – be it a birthday or anniversary or Christmas present or whatever. Merchandise schmerchandise (gift wrapped or not) – but giving someone an experience, now that’s special. Memories make us rich.

Fruit or Pomegranate by William Morris (1834-1896). Original from the The MET Museum. Digitally enhanced by rawpixel.
M. K. –
Wonderful! One of my favourite walks so far. Ann was terrific and the focus is so compelling–especially in this day of mass over-consumption and fast everything.
Ms Rankin –
A perfect way to spend a gorgeous Sunday morning, walking through Chiswick learning about the interesting and sometimes strange goings on of Morris and his gang. Ann was so knowledgeable and enthusiastic, and I would recommend this walk.